About

Heritage combined

Just Isabelle was established in 2015 by Isabelle Purdew, Retail Director at Champneys Health Spa.

The ethos behind the Just Isabelle brand is to bring a touch of luxury to everyday life. Curated from high quality fabrics, the collection consists of simple yet stylish loungewear and sleepwear designs.

In 2017, Just Isabelle collaborated with luxury British womenswear label Winser London to develop a limited edition loungewear and sleepwear collection titled, JI Winser London. Cut from a soft and snuggly cashmere-blend fabric, in five colour combinations it’s the pinnacle of off duty style and the ideal ensemble for relaxing, long naps and the occasional coffee run.

In addition to elegant loungewear, JI Winser London launched silky cotton-blend pyjamas with subtle stretch to promote a luxurious and comfortable slumber. Slip on after dark and feel the day melt away, or opt for the Just Isabelle pyjama range which features limited edition Liberty London prints and is exclusively made in England.

“At Champneys relaxation is at the centre of everything we do. It was my ambition to create timeless collections combining comfort and style that could be enjoyed by all ages at home or in the spa.” Isabelle Purdew.